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24/7 is back, and this time it's on a black New Era 59Fifty. We're all passionate about something. For some it's a hustle, for others it's our families, communities, or dreams. Whatever it is that keeps you moving forward, 24/7 is a reminder to keep truckin’ and never give up.

Featuring the staple 3D embroidered white TwentyFour/Seven graphic on the front, white "glyph signature" graphic on the back, and a white New Era logo on the left side. The 59Fifty shape has been the staple of fitted hats since 1954, and is the official on-field cap of Major League Baseball.